Timelapse of  different kids walking into a blue and purple bathroom and using Willo fully automated toothbrush including close ups of the toothbrush and companion app

Make brushing the easiest part of their day!

Willo® AutoFlo+ makes brushing effortless and ensures a thorough clean, giving you peace of mind that your child has brushed well every time.

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From the 2020 Time Magazine Product of the Year Winner - Introducing the next generation of Willo. It's so much more than a toothbrush—it’s a smarter way to create healthy smiles. Order yours today!

"Significant advancement in children’s dental care"
"Parents who have purchased this toothbrush continue to wonder how they ever lived without it."
"This innovative device aims to alleviate the daily struggle of getting little ones to brush their teeth"
"It’s part gadget, part parenting hack, and it might just be the key to creating lifelong healthy habits."
"If you have kids, you know how hard it is to get them to brush their teeth, let alone brush properly. The Willo ingeniously solves this problem."
"it's time to get acquainted with the future of oral hygiene"

See who else is talking about Willo

Hear from Willo families

I love this toothbrush, and I’m a dentist. My son has sensory issues, and he does super well with this toothbrush. I feel a lot more relaxed knowing that his teeth are getting brushed well.

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Tina S.

My daughter is OBSESSED with brushing her teeth. I am also a dental hygienist and this thing is AMAZING. Mess free, hassle free. It's a game changer for sure!

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Harley C

Before I got Willo, my kids would always fight with me to brush their teeth. It was an exhausting fight everyday. I came across Willo on Facebook and decided to give it a try. Now both kids are excited to brush their teeth everyday! It’s seriously changed my life! 10/10 recommend!

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Ashley D

I know the price is high, but so are other electric toothbrush brands. We spent my sons whole life fighting to brush teeth. He has no issue with using this. No gag reflex and no sensory issue, it's been well worth it for our family.

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Jason

This thing is awesome no more fights with my 5 year daughter

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Nilsson

This is hands down one of the best things I have ever seen in my nearly 40 years of life. My daughter has serious sensory issues and just had to have a dental procedure. She loves the Willo and WANTS to brush her teeth. I’m telling you, it’s a saving grace.

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pamommy420

One word: AMAZING! My son has ASD and ADHD, and getting him to brush was a real hassle. I would always have to go back over to be sure he got all his teeth. With Willo, he’s able to do it all on his own and loves his new found independence. Thank you Willo!

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Shawnta J

As a busy working mom, I just don’t have the time or energy to keep checking if my kids are brushing their teeth right. Willo takes that stress off my plate. Definitely recommend it if you’re looking for one less thing to worry about.

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Katie C.

The kids actually love brushing now, and I don’t have to hover or worry if they’re doing it right. My youngest even insists on brushing multiple times a day! This toothbrush is a game-changer for any parent!

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Katya

As a mom of an autistic boy, this is a life saver. I recently switched to Willo, and I couldn't be happier with the results. It's truly a game-changer in oral hygiene! 

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Christina Y

My son hated to brush his teeth. I didn’t know what solution to find for him…. I saw willo in an add on facebook and convinced me to try it for him. He really likes it! He is so happy brushing his teeth now!

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Alexandra

My 8 year old has Autism, and he loves Willo! HIGHLY RECOMMEND.

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James J

Im so excited for this toothbrush, my son never wants to brush his teeth and never gets the correct areas causing many dental issues. Now they will all be solved!

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Ashley C

Willo has changed the paradigm. Why should humans do all the work when a machine can and do it better? Willo is especially great for kids who don't have as much appreciation or patience for a good brush.

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Laura

Has really helped out night time and morning routine go so much smoother , my son actually enjoys using this toothbrush and doesn’t complain at all.

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Magdalena

Loving this as a mom of 4 kids.

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Danielle M

Follow @WilloCleans

AutoFlo+ Fully Automated Kids Toothbrush with lit up display and bubblegum toothpaste
Clinically Proven

Clinically proven to remove 7x MORE plaque in hard-to-reach areas*

Results you can trust

State-of-the-art OptiClean™ brush head consistently cleans every tooth every time.

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Dad and son high fiving each other in bathroom after successful toothbrushing
Easy and Engaging

Kids simply place the brush in their mouth and Willo does the rest.

No mess, no stress

All-in-one system automatically applies toothpaste and rinses into the sink.

Get Started
Willo App tracks and displays weekly progress
Track & Reward

Brushing history tracker so you can track from anywhere

Gamify Brushing

Kids enjoy animated countdown timers and motivating rewards

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Hear Why Pediatric Dentists Trust Willo
Dr Christina Carter discussing Willo on morning news
"Perfect toothbrush for children"

Dr. Christina Carter

Pediatric Dentists and Orthodontist

Dr Joel Berg explaining Willo on ABC 15

"Better than a child could ever do on their own"

Dr Joel Berg

Chief Dental Officer, Willo

"Child happy, parent happy, dentist will say WOW"

Dr. Joel Berg

DDS and Chief Dental Officer, Willo