Easier toothbrushing for kids who struggle with it

An automatic system that handles toothpaste, brushing, and rinsing for a complete clean.

“My autistic son just brushed his teeth without a fight, without reminders, and without tears.”

- Dawn M

For many families, brushing can mean resistance, sensory discomfort, or constant reminders.


Willo is designed to reduce that friction and make brushing feel more manageable over time.


Here’s how Willo is designed to help:

  • Less sensory overwhelm

    A consistent, gentle motion without loud buzzing or sudden changes

  • Less pressure to get it right

    Brushing happens automatically, so there’s less focus on doing every step perfectly

  • More consistent routines

    A clear, repeatable process helps brushing happen more reliably

What makes brushing with Willo easier

Path icon with a start point, endpoint, and flag on a white background

Automatic from start to finish

Applies toothpaste, brushes, and rinses in one simple sequence

A comfortable brushing experience

Gentle taste and texture with no vibrations

Black and white icon of a clock with arrows and stars.

A predictable routine every time

A built-in cycle makes it clear what to expect

Less reminding, less managing

The Willo app tracks brushing so parents can do less checking in

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How to decide if Willo is right for your child

Will this actually work for my child?

Willo is designed to support kids who struggle with brushing, whether that’s resistance, inconsistency, or difficulty managing technique. Many families find it works best for kids who benefit from a more predictable, supported routine.

What if my child has sensory sensitivities?

For kids who struggle with vibration or noise, Willo’s consistent, rhythmic motion can feel more manageable. For kids who are sensitive to texture, the liquid toothpaste is often easier to tolerate and has a lighter taste than traditional toothpaste.

What if my child doesn’t take to it right away?

Some kids are comfortable right away, while others need a little time. Starting gradually or letting them explore it first can help.

Does this replace brushing or support it?

Willo is designed to handle the brushing process automatically, helping deliver a consistent clean without relying on technique.

What if it doesn’t work for us?

You can try Willo risk-free for 30 days to see if it’s the right fit for your family.

Reviews from the Willo Community

Game-Changer!

As a parent of a child with autism, getting her to brush her teeth used to be a struggle due to her sensory issues. The Willow has been a total GAME-CHANGER! My daughter now actually enjoys brushing her teeth and no longer complains! The design is perfect for her sensitive mouth. Plus it does an amazing job at cleaning her teeth thoroughly. I highly recommend it to any parent facing the same challenges!

Tonya S.

Sensory friendly + executive function support

My kids just used the Willo for the first time. They both have unique abilities (ADHD and ASD), which make dental care a battle. Flavor, noise, texture, and paying attention to how long they are brushing and getting all the teeth is just really a lot. I honestly wasn't sure how it would go but we just finished and O. MY. WORD. The app and the indicator on the machine kept my kids engaged. They liked the flavor and I felt so much peace knowing they FINALLY got a good brush. My kids enjoyed it and said they were SO glad we got it!

Melissa

Best tooth brush!!!

Could not recommend this tooth brush. Having a child with a profound autism, brushing teeth is a daily battle. Since we been using Willo the there not fits, no pain, and it’s quick and easy which I never did think I would say that. Again I can not recommend this toothbrush enough

Christy

My son loves his Willo!

My son loves his willo! He has autism and some sensory issues so I was a little nervous about investing so much money in willo but he gets so excited to brush everyday!
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Jamie E.

My kid loves it

I have an autistic boy who has severe sensory issue. Brushing teeth is always a fight for us. Willo has changed everything! He loves the taste of the toothpaste (please have the one with fluoride), strawberry is his favorite fruit. The brush head makes him gag at the beginning, but he adapts it better now. The brushing movement is gentle with a rhythm. Who had this brilliant idea! Kids LOVE the rhythm. This is the best choice for kids with special needs.

Yao W.

Our 8 yo neurodivergent son absolutely LOVES this and we’re so proud of him getting into routine of WANTING to brush his teeth!

Gabrielle R.

My daughter has Sensory Issues and she LOVES Willo. Her teeth are finally getting brushed without argument and she even does it on her own!

Tina S.

Sensory Seekers look no Further

One word: AMAZING! My son has ASD and ADHD, and getting him to brush was a real hassle. I would always have to go back over to be sure he got all his teeth. With Willo, he's able to do it all on his own and loves his new found independence. Thank you Willo!

Shawnta

No more brushing battles

This device is wonderful. Our guy is sensory sensitive and toothpaste in general doesn't work for him. We tried Willo and it has been smooth sailing since the first brush. I couldn't believe how easy and well it worked.

Laura

I have 2 kiddos with asd and sensory issues. Brushing teeth was a NIGHTMARE. This has made it so much easier and they WANT to brush!! They're asking to brush!! If that's not success I dont know what it! We'll be recommending to everyone we know with children.

Katie W.

This April, every purchase helps a family access Willo. Learn more