5 reasons parents are upgrading to Willo
01
Their hands are still learning
Brushing takes a lot of small, precise movements. Getting every tooth, every surface and the right angle is hard when those skills are still developing.
The fix: BrushBot powers the brushing motion to clean every tooth at the right angle, removing 7x more plaque in hard-to-reach areas.
02
Their attention doesn’t last 2 minutes
They start brushing. Then they’re telling you a story, wandering around the bathroom, or playing with a sibling. Staying focused for 2 full minutes is a lot at this age.
The fix: BrushBot runs an automatic 2-minute cycle, so every brush hits the recommended time.
03
Brushing isn’t exactly fun
Cavities. Plaque. Healthy teeth down the road. You care about all of it. To them, brushing is just something standing between them and whatever they’d rather be doing.
The fix: BrushBot turns brushing into a one-button routine, so it’s easier to just get it done.
04
Sometimes they're just maxed out
By the end of the day, they’re tired, overstimulated, and done being told what to do. Brushing is just one more thing, and one more thing is all it takes.
The fix: Automatic brushing means it gets done right even when they've had enough.
05
They want to do it themselves
“I can do it!” comes before they can always do it well. They’re ready to take ownership of brushing, even while the skills are still catching up.
The fix: BrushBot lets them own the routine while automatic brushing handles more of the how.
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Recommended by Parents & Dentists
The best toothbrush for kids!
This toothbrush has made brushing my8-year-old’s teeth so much easier! We’ve tried so many in the past, but they were either too harsh or not the right size. I love that Willo designs their brushes by age it really makes a difference as your child grows. She absolutely loves her new toothbrush, and I love how easy and fun it’s made brushing time for her. Thank you Willo!
We love Willo!
We loved the Willo brushbot, my7year old is so proud she is able to brush her teeth independently! She even does a little dance while she’s brushing her teeth to the brushing sound. The timer is also so helpful 😃
Great toothbrush for kids
Great toothbrush for kids. This has helped me with tackling hard brushing sessions into easy ones. My child looks forward to brushing their teeth and I am more confident in knowing they got brushed more thoroughly. Would definitely recommend.
Awesome
My 6 year old loves this toothbrush! It’s the perfect size for her and is so easy for her to use. It brushed very effectively and cleaned her teeth very well. She really enjoys brushing her teeth now!
My Daughter Loves It
As a parent I love the ease of not having to remind my daughter to brush her teeth. As a kid, she loved that she didn’t have to actually brush, and loved that she could hold it still for the duration of the brushing. Win, win for us both
Us vs Them
The easiest way for kids to get a full, proper clean. No technique, no rushing, no missed spots—just consistent brushing that actually works.